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Arconic Launches New Surface Treatment for Alcoa® Wheels in Europe: Dura-Bright®/Dura-Flange® Surface Treatments Provide More Flange Protection, Doubles Wheel Service Life

Székesfehérvár, Hungary, August 16, 2017 – Arconic (NYSE: ARNC) announced today that its Alcoa® Wheels product portfolio is expanding to include forged aluminium wheels with a combined Dura-Bright®/Dura-Flange® surface treatment.

The new treatment offers more protection against rim flange wear, doubling the service life of the wheel while continuing to require low maintenance: extensive testing of the finish across customer fleets showed the wheels displayed no signs of rim flange wear even after 240,000 kilometers.  The treatment also kept its high-shine, high quality appearance after hundreds of washes, which would result in reduced maintenance costs.

“Arconic has combined two proven and tested innovations in the Dura-Bright/Dura-Flange surface treatment.  The result is a wheel that maintains its premium, high-shine appearance while, like all Alcoa Wheels, allowing fleets to increase payload and reduce fuel and maintenance costs – a great example of how Arconic wins by helping our customers win,” said István Katus, Vice President and General Manager Arconic Wheel Products Europe, Middle-East and Africa.

Alcoa Wheels with the Dura-Bright/Dura-Flange treatment are the ideal solution for logging fleets, city bus fleets and city bus operators: the frequent shift of these vehicles’ load increases flange wear and tear, making their low maintenance characteristics even more beneficial.  The new Dura-Bright/Dura-Flange Alcoa Wheels are available through distributors.

All Alcoa Wheels are made from one piece of fully forged aluminium, making them 47% lighter and five times stronger than steel wheels, increasing payload and fuel efficiency.  For more information please visit or find Alcoa Wheels Europe on Facebook:

About Dura-Bright
Unlike competitive surface coatings that can crack, peel, corrode and dull quickly, the Dura-Bright treatment is not a coating, but rather a surface treatment that penetrates the aluminium and becomes an integral part of the wheel. Regular cleaning with commonly used cleaning products or with just soap and water will keep the wheels’ high-shine, even after hundreds of washes and thousands of kilometers, reducing maintenance costs.

About Dura-Flange
The Dura-Flange treatment provides a protective shield to further reduce rim flange wear. Dura-Flange is commonly used in transport where loads are heavy and prone to shifting, causing the tyre bead to rub against the wheel flange. The treatment provides extra protection, doubling the wheels’ service life when compared to untreated aluminium wheels under the same conditions.

About Arconic
Arconic (NYSE: ARNC) creates breakthrough products that shape industries. Working in close partnership with our customers, we solve complex engineering challenges to transform the way we fly, drive, build and power. Through the ingenuity of our people and cutting-edge advanced manufacturing techniques, we deliver these products at a quality and efficiency that ensure customer success and shareholder value. For more information: Follow @arconic: TwitterInstagramFacebookLinkedIn and YouTube.

Alcoa Wheels, aluminium wheels, Dura-Bright, Dura-Flange

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